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Clothing That Does More

Versatile & seasonless clothing for the active woman, made in small numbers, in the UK from innovative fabrics

“I went dancing with friends and they came out
all hot and sweaty and I felt dry and fabulous! What else comes in that
fabric?...I’ll take them…” on Tech Wool Fabric

Bam, London

About to get on a 10 hour flight “I am wearing
my Asmuss gear … I look amazing …”

Carmen, New Zealand

The most comfortable trousers that feel great
and look great. I’ve had them for 2 years and they still look brand new.
Comfortable without compromising on the smart look

Adeela, London

Everyone always comments on how cool my t-shirt
is when I wear your tee

Sam, London

I love mine 🙏 🩷 🌸

Aliv, London

We take care to find & use fabrics that look & feel great as well as being responsible with other great benefits for you

Find out more about our fabrics
Pink flamingos in a line in the pink Lago Colarado Bolivia

Asmuss blends innovation and nature to help make women feel stylish and confident while taking on adventures big and small.Creating ethically and environmentally responsible garments that can take you anywhere in the world, while treading lightly on it. 

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